Lori Eberly


Red Dirt Girls

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For ten days, we are bound by clay, water, sand and straw – in various ratios and textures. Bamboo, tapioca, and cement show up from time to time, but basically, we are women with red hands and feet. Kahlo (as in Frida) is 18 months old. Susan is 77. We are every decade in between. We are Thai, French, Hungarian; Canadian, American, Mongolian. We are Pakistani, raised in Canada, living […]

Fighting Fuckery 101

dartboard pregame

  Know your enemy and know yourself and you can fight a hundred battles without disaster. —Sun Tzu, The Art of War I fight fuckery and build belonging for a living. If you’d like less of the former and more of the latter, read on. It doesn’t matter if you’re pitching a product or selling a service: fuckery divides. I used to trip over phrases like “trust-eroding behaviors.” One evaluation […]

Be Your Own Damn Hero

Rodney Ewing, The Pugilist (Emile Griffith), silkscreen and dry pigment on paper, 2016

You don’t get to be the phoenix rising without the burn. It just doesn’t work that way. For every successful business owner, entrepreneur, or founder, there’s a story of walking through the fire. Transformation, both personal and professional, comes at a cost. The price you pay is presence and perseverance on the journey. Joseph Campbell was an author and scholar renowned for his work in comparative mythology. He identified universal […]