The Power of FUN By David Raymond 2016, SDR Consulting & Dave Raymond The Idea Fun is often overlooked as a powerful business tool. Not only can it help businesses succeed, in the case of author David Raymond, it can be the root of your business. In the summer of 1978, Raymond, an underpaid Philadelphia Phillies intern, donned the Phillie Phanatic costume for the first time at the bequest of Phillies management, who created the character as a distraction to the baseball teams dismal on the field performance. Raymond shares what he learned from his 16 years in the green, […]
Book Brief: The Power of Fun
